I have been pondering this idea of “start with why” for my own ministries then it had me wondering. Does our church even know the ‘why’ of its existence? Sure there are some mission statements, but those are things that the church says it wants to be. Not really why it is there. Maybe I am thinking to hard on this, but companies who live to do their why have captured mass appeal. Maybe the church doesn’t need mass appeal.. The leaders of my faith expression sure seem to want ‘vital’ mass appeal.