gavoweb

spiritual | cultural | technological life

umr

me speaking & talking : here & there for your amusement

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Pcn10_speaker_300x250next week i'll be doing some of that speaking thing that i do.

wednesday thru friday i'll be in and around the dallas area for the united methodist reporters communicators conference. i'll be leading a churchy discussion based off the keynote speakers thoughts on new media strategy. the possibilities of that conversation could be amazing, so i'm excited to get to lead that. the next day i'll sit on a panel with a bunch of social media geek / church nerd friends on, what else, social media. that will be easily enjoyable. hope we can bring some stuff to the table that challenges everyone in the room. that's the task i'm giving myself.

flying back on friday and then on saturday is up early to volunteer with podcamp nashville and put on my session of 'sex, lies, and social media.' that's going to be interesting & a whole lot of fun. vegas is betting my awkward statement and subsequent blushing will be an over/under at 4 (its just 20 mins of talking otherwise it'd be much higher).

unfortunately, if you are not already signed up for the communicators conference then you'll have to miss me this go round, but you can still sign up for podcamp & check out me and some of the other fabulous minds of technology and what they are thinking about.

ministry tool you might not have heard of : new tech for the old tool

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United Methodist Reporter & Variable Print as a Ministry Tool from Gavin Richardson on Vimeo.

note: i will be open about this one, i sit on the board for the united methodist reporter communications so i'm a bit biased that you need to use them for this ministry tip. but you might be able to find another variable printer.

do you ever feel like your printing needs miss the mark or you are having to create massive publications that are super wordy to meet you church congregation or ministry? well, that is a thing of the past if you want it to be.

andy clued me into the world of variable print some three years ago & i just love it. i have my plans this year to harness some of its beauty for our youth ministry.

the basic concept is this, you combine a spreadsheet document with some specific 'variables' such as children/young adult/active-inactive and your publication is set up (similar in concept to a mailmerge where they put your name into the 'dear someone' spot) with variable designations. when its all set up your publication is run with individual personalization in full color, address printed on, and then mailed & you never have to look at it.

cool thing about this

  1. gone are the days when you needed to do plates that look the same for everyone and cost you extra money to make simple changes
  2. you can cut down on the paper usage because you don't need to produce mega documents that you're specific ministry gets lost in the mix of everyone elses
  3. color printing (at dirt cheap from what you might think) gets an almost 85% more response rate than a black & white or one color publication
  4. youth can feel affirmed when their newsletter/postcard has them and/or their friends doing ministry activities (and they aren't mixed into a huge messy collage)
  5. you never have to deal with stamping an envelope, taping a trifold, once it prints they can send it for you

so, if you want to know more about this stuff give andy a shout. he's one of the sales reps at the umr & my buddy.