Marketing to Blame for Riots

london-riots

If you remember last year there were quite a bit of unrest in the England which centered around the young adult population. These young people were at the center of riots and protests through the summer. I remember following it some and the general consensus was that the poor economy and job market led to [...]

Lying to ourselves in Social Media

beautifupeople.com

I was again amused by the publicity campaigns of BeautifulPeople.com who has made news recently for kicking out some 30,000 ‘members’ of their social media site. Last time they did that they claimed it was because people “let themselves go” after the Christmas/New Year holidays and the ‘beautiful people’ were complaining that the site had [...]

Lap Bands for Teenagers & our Failure

overeatingkids

I am really troubled this morning to be reading this article in the LA Times about a leading producer of lap-bands targeting overweight teenagers. The Irvine company has asked the Food and Drug Administration to approve Lap-Band surgeries for adolescents as young as 14, and is conducting clinical trials on teenage patients, said Cathy Taylor, a [...]

Foursquare your Church

photo-4

The other week I was sitting down with my Hendersonville Geeks and Bill showed me this Foursquare special for Old Hickory United Methodist Church. I’m really familiar with OHUMC as one of my best buds (Jay Voorhees) has recently become the pastor there & I’ve lived in the neighborhood for a number of years now. [...]

branding your YOUth ministry

BrandYOUthMinistryYWM

I wrote up this posting for YouthWorker Movement & encapsulates some of my ‘short session’ from Perkins School of Youth Ministry last month. Last month I did a session at Perkins School of Youth Ministry on “branding” ones youth ministry (the image above is my whiteboard, minus that “revitalize church” not sure what that’s from). [...]

How Good is Your Church Facebook Presence?

I get to call some really creative people all over the world my friend. I’m so blessed that way, but not so far away is a super group of creative types that I hang out with as our Hendersonville Geekbreakfast. Once a month we all meet up for breakfast, talk some shop, make fun of [...]

Branding like the church makes Sense

This posting originally written for Sticky Sheep I’ve been reading one of my latest impulse book buys. “Brand Sense: Sensory Secrets Behind the Stuff We Buy” by Martin Lindstrom. It’s basically a book talking about the importance of integrating the many senses into a branding of a company/product etc. This interested me because I know [...]

Have an outflow to sustain Life : Lesson from a Dead Sea

This post originally written for Sticky Sheep The Dead Sea is one of those iconic sites to check out with a visit to the Holy Land. It isn’t dead in the aspect that it does have some benefits (translation = products) that it is able to provide for its surrounding community. However, in all aspects [...]

You, Your Brand, Your Product

Today at All American Pest Control Erin hosted an Accelerent seminar led by John Boyans on building sales, referrals, relationships, and overall Accelerent partnership. I’ve started making a few of these but today was a bit different since it was our home turf & it was in our brand new addition’s training room. My primary [...]

Unmarketing in Nashville

Tonight I’m sitting in with many of my Nashville tech community friends as we meet Scott Stratten and his “unmarketing” experiences, theory, and book. The event was organized & hosted by my friend John Morgan. Posted via email from Pilgrimage of Gavin Richardson