updated: blake huggins has some thoughts to add & i, as seems customary, have comment
kevin watson, proposed a little experiment to the metho-blogosphere after i made posting on how our general agencies just don't get how to use social media. he has posted his observed results and some opinions about the experiment.
way on their blog. And I do think it is significant that simply passing
on a video was able to revive a video that was basically dead on
YouTube. A change from 44 views in 6 months to 715 views in 2 weeks is
a significant change. I think that this experiment does show that there
exists a significant group of Methodists who are willing to work
together in some capacity to raise awareness and get the word out. The
big question is: Get the word out about what?
i had some thoughts on the results, not to mention my idea of how general agencies need to target their mild marketing efforts.
like i mentioned to you earlier kevin. the next step would be to
spread it around through people’s email lists. email is going to tap
more of the mainstream folks versus the early adopts of the blog world.
some numbers can be low because we share information amongst
ourselves. i had already seen the video so i wasn’t going to watch 25
times because 25 of my friends posted it. i also am not sure if the
embed watching shows up in the views on youtube or that is just a ‘hit’
to that page. that would also keep numbers rather low as most folks
embedded the video. i know i did that.
certainly the video didn’t go viral, but i don’t know if it has
elements to that seem to be ingrained in a viral video. something that
is familiar, humorous or heart tugging. the old gene cotton claymation
clay ride history of methodism got a lot of traffic, until umcom told
me to take it down, as people had some kindred tie to it. it was a good
video, but for many it was more nostalgic to the soul. who knows how
well that video would be doing now. i have some news story on the
patriot guard, and westboro baptist, that seems to get a comment or two
and a hundred or so views a day.
though the experiment didn’t go viral that isn’t the measure. the
measure is that it is talked about and people are more aware of
‘reclaiming wesleyan tradition’ now. which, they might not have been
before.
some thoughts
as for kevin's observation that views dropped after the 2nd week.. well, it wasn't the kind of video that so many people kept going back too to show off or laugh at again. months later i still go back and laugh at the nashville gas crisis (though it isn't as funny as it was that week).
what are your thoughts?
I showed that gas crisis to several friends who had lived in Nashville and forwarded it to several others, so your point about the quality of the material is valid.
I showed that gas crisis to several friends who had lived in Nashville and forwarded it to several others, so your point about the quality of the material is valid.
I believe if it were more “just a video” rather than “buy this book” it would have been more contagious as a viral video.
It has to be short, clever, thought provoking, funny or something unique to go viral.
Are there really enough God-bloggers, Metho-bloggers for it to really REALLY go viral??
I believe if it were more “just a video” rather than “buy this book” it would have been more contagious as a viral video.
It has to be short, clever, thought provoking, funny or something unique to go viral.
Are there really enough God-bloggers, Metho-bloggers for it to really REALLY go viral??
They made you take Clay Ride down? Too bad. That’s a good one.
They made you take Clay Ride down? Too bad. That’s a good one.