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What is The Why of Ministry?

August 26, 2011 By Gavin Richardson

I have been pondering this idea of “start with why” for my own ministries then it had me wondering. Does our church even know the ‘why’ of its existence? Sure there are some mission statements, but those are things that the church says it wants to be. Not really why it is there. Maybe I am thinking to hard on this, but companies who live to do their why have captured mass appeal. Maybe the church doesn’t need mass appeal.. The leaders of my faith expression sure seem to want ‘vital’ mass appeal.

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Filed Under: Branding, Church, Communications, Creativity, Culture, Evangelism, Methodism, Ministry, Sticky Sheep, Video Tagged With: attract, Evangelism, mission, mission statement, outreach, simon sinek, start with why, ted talk, vital congregations

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Comments

  1. Paul Sheneman says

    January 10, 2012 at 10:35 am

    The church is constituted by the missio Dei. The church exists for the sake of God’s mission to the world through Jesus Christ by the power of the Spirit. I don’t think this has mass appeal.

  2. Paul Sheneman says

    January 10, 2012 at 10:35 am

    The church is constituted by the missio Dei. The church exists for the sake of God’s mission to the world through Jesus Christ by the power of the Spirit. I don’t think this has mass appeal.

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